Building Back Census with Higher-Acuity Residents

A Key to Financial Recovery for Skilled Nursing Facilities in a Post-COVID World

How Do You Rebuild Census in Today’s Skilled Nursing Environment?

The answer isn’t more residents — it’s the right residents.

As post-COVID challenges continue and lower-acuity residents increasingly choose home-based care, successful SNFs are shifting their strategy. They’re building census with higher-acuity residents — those who drive better reimbursement under PDPM.

But it’s not as easy as just saying yes to sicker patients.

This white paper from Gravity Healthcare Consulting and Sound Physicians shows you how to build a census strategy around higher-acuity residents — without increasing your risk of rehospitalizations, staff burnout, or missed reimbursement opportunities.

You’ll learn:

  • Why PDPM rewards higher-acuity care — and how to position your SNF for it

  • How Section GG scoring impacts your reimbursement strategy

  • The role of telemedicine and clinical protocols in reducing avoidable hospital readmissions

  • Strategies to support nursing staff who may feel unprepared for medically complex residents

  • Real-world financial examples of the impact of higher-acuity care done right

If your SNF is struggling to recover financially or build census in the current environment — this is essential reading.

Need help building a higher-acuity strategy that actually works?

Let’s talk about how Gravity Consulting can help.